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Professional Services
James Burkart Associates
Brand identity refresh for an established professional services firm.
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The Challenge
Brand felt dated next to younger competitors
Existing logo and type didn’t scale across modern collateral
Wanted to keep institutional credibility while looking current
What We Did
Refreshed the wordmark, color, and type system
Built a brand guide that protects the new identity
Designed templates for proposals, decks, and the website
Services Provided
How we helped
Branding & Creative
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